Who is Great Jones?
Great Jones is a modern cookware brand that blends style and function, making high-quality kitchen tools accessible to home cooks and professionals alike. With a dedicated following and a reputation for sleek, durable cookware, the brand has scaled quickly—bringing a fresh, design-forward approach to an industry dominated by legacy players. As their popularity grew, so did their operational challenges—especially when it came to fulfillment. Never ones to allow a mess in the kitchen, they started cleaning up this 'ole mess right away.
The Challenge: Heavy Products, High Shipping Costs
Great Jones’ cookware isn’t just beautiful—it’s also heavy. Shipping cast iron and other weighty kitchen essentials across the country led to high costs and long delivery times, frustrating both the brand and its customers. With demand growing, Great Jones needed a smarter way to fulfill orders efficiently without compromising on speed or increasing shipping expenses.
- A rapidly growing customer base meant higher order volumes - time to scale!
- Heavy cookware increased shipping costs and complicated logistics - distributed distribution is key
- Customers expected faster delivery without increased costs - the customer is always right, so let's make 'em happy
The Solution: Multi-Location Fulfillment with Endless Commerce
Endless Commerce stepped in with a game-changing solution: intelligent order routing through multi-location fulfillment. By strategically placing inventory across multiple warehouses, Great Jones was able to ship orders from the fulfillment center closest to each customer.
With Endless Commerce’s automated routing system, even individual items within an order could be sent from different locations, ensuring the most cost-effective and fastest delivery possible. This not only reduced shipping costs but also significantly improved delivery times, enhancing the overall customer experience.
The Results: Faster, Cheaper, Smarter Fulfillment
- 30% Reduction in Shipping Costs – Optimized fulfillment locations cut down on unnecessary long-haul shipments.
- Faster Delivery Times – Orders reached customers quicker, improving satisfaction and retention.
- Optimized Inventory Distribution – Demand forecasting ensured stock was placed strategically across fulfillment centers to reduce delays.
By partnering with Endless Commerce, Great Jones transformed their fulfillment strategy—making shipping more efficient, affordable, and seamless for their growing customer base.
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