What operational metrics should I track?
A small set covering each stage: inventory accuracy, available-to-promise reliability, on-time and in-full delivery, fill rate, perfect order rate, order cycle time, chargeback rate as a share of sales, and contribution margin by channel. Each maps to a decision, which is the test for whether a metric earns its place.
Track them per channel and per account. A blended figure averages a healthy DTC business with a wholesale account losing money on deductions and shows neither.
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